Jackalope 酒店
A narrative-driven hotel experience in the heart of Australia’s Mornington Peninsula wine region.
客房服务菜单
我们为Doot Doot Doot原创设计定制的灯光装置效仿酒水发酵过程，悬浮玻璃球设计犹如浓密的葡萄发酵冒泡。
使用五种不同类型的爱迪生式地球仪，装置以重复和体量方式来打造天花板上的高度和比例变化。
霓虹灯照明装置呈现了炼金术公式和占星术星座元素，在宾客走廊通道上绘出大规模的惊艳效果。
受委托墨尔本艺术家Andrew Hazewinkel用一系列真人大小的石膏和玛瑙半身像，将炼金术士作坊的精髓融入空间。
场地故事为受委托创作的本土艺术家提供一系列不同镜头进行回应。其中包括艺术家Emily Floyd，打造酒店大门口标志性的7米神话虚构动物鹿角兔雕塑。
“The alchemic site narrative, tribute to both Jackalope’s transformative nature and the viticulture business, informed the hotel, bar and restaurant identities, expressing the hybrid through contrasts. The project demonstrates a holistic design-driven approach to brand and identity, with the environment and brand completely integrated.”
ARCHITECTURE AU
Flaggerdoot商业名片
Flaggerdoor 酒吧菜单
Possessing a penchant for the avant-garde, hotelier Louis Li sought to establish the Jackalope brand in Australia and globally, with a strong thematic framework – a vision realised through an immersive journey of dramatic statements and intimate shared experiences. A mythical creature, the Jackalope is part cute, part fierce. In tribute to its transformative nature – and the site’s core business of viticulture – the studio developed a site narrative based on the concept of alchemy. A metaphor for winemaking, the concept is explored and expressed through all areas of the hotel experience. From the distillation theme in the Flaggerdoot bar, to the 10,000 suspended amber lightbulbs depicting fermentation in restaurant Doot Doot Doot, each step through the space is a key stage in the alchemic process. This narrative further provided the lens for local artists commissioned to create original works for the hotel. Among them, Emily Floyd, creator of the iconic seven-metre sculpture at the hotel’s porte-cochère. Collectively, the various brand identities, experiential design, art curation, Wayfinding and environmental design combine not only to transport, but to inspire.
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项目范围
品牌形象
场地标识
场地概念叙事
体验式设计
艺术策展&委托
环境视觉与造型
照明设计
景观装置装饰设计
导向
标识
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项目合作伙伴
建筑师与室内设计师：CarrDesign，墨尔本
景观设计师：TaylorculeanLethlean，墨尔本
家具：Zuster
酒店招待顾问： Pascal Gomes McNabb
灯具制造商：JanFlook
室内与室外摄影：Mark Roper & Sharyn Cairns
艺术家：Emily Floyd——落客处Jackalope塑像；AndrewHazewinkel——玛瑙石膏半身像；Rolf Sachs——科学灯光之光装置；Kate Robertson——炼金术摄影系列
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奖项
(EN) 2019 AHEAD Global Award, Jackalope, Visual Identity
(EN) 2019 SEGD Merit Award, Jackalope, Placemaking & Identity
2018年AHEAD亚洲评委选择奖——Jackalope，视觉标识奖
(EN) 2018 Restaurant and Bar Design Awards, Best Ceiling Design, Doot Doot Doot
(EN) 2018 World Interior News Awards, Winner, Hotel of the Year
2017年吃喝设计奖——最佳形象设计
2017年AGDA——评委选择奖
2017年AGDA卓越奖——Jackalope，导向标识和环境视觉设计
2017年AGDA卓越奖——Jackalope，环境视觉设计奖
2017年AGDA卓越奖——Flaggerdoot，环境设计奖
2017年AGDA卓越奖——DootDootDoot，环境设计奖
2017年AGDA卓越奖——DootDootDoot，标识奖
2017年AGDA卓越奖——Jackalope，标识奖
2017年AGDA卓越奖——Flaggerdoot，标识奖
(EN) 2017 Gourmet Traveller Australian Hotel Guide Awards, Winner, Hotel of the Year
(EN) 2017 Gourmet Traveller Australian Hotel Guide Awards, Winner, New Hotel
(EN) 2017 Gourmet Traveller Australian Hotel Guide Awards, Winner, Regional Hotel
(EN) 2017 Interior Design Excellence Awards, Overall Winner